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Zee Secures FIFA World Cup Rights, Launches New Sports Channels

Zee Entertainment has announced its acquisition of the broadcasting rights for the FIFA World Cup 2026 in India, alongside the launch of four new sports channels under the Unite8 brand. This strategic move marks Zee's significant return to sports broadcasting, promising extensive coverage across multiple languages. The initiative not only expands Zee's sports portfolio but also enhances its presence in the competitive sports broadcasting market.

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Zee Secures FIFA World Cup Rights, Launches New Sports Channels

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